PIETRO’S

PRODUCED AT RAY STUDIO

Pietro’s is an established family-owned restaurant that has been running since 1956. They are a mainstay of the Lodi community, where the restaurant has been since 1985. They came to RAY Studio looking for a bold update to their brand that would highlight the warmth and vibrance that are pillars of their restaurant. I created a large set of illustrations and textures inspired by cut-outs and vintage Italian design. These were applied across merch, seasonal menus, charming postcards, and dining-room collateral. My only regret is I haven’t been able to make the trip down from Portland to visit!